Five Former All-Stars Who Need To Have Comeback Years in 2017

St. Louis did to Chicago what the Cubs did to the Cardinals during last year’s off season, signing a valuable part of their outfield to a free agent contract. In 2015 Jason Heyward went from the Cardinals to the Cubs, where he received a World Series ring.

This year, the Cardinals returned the favor, signing Dexter Fowler to a free agent deal. Fowler served as a spark at the lead off spot for the Cubs, as well as providing near Gold Glove defense in center field.

St. Louis hopes the overall season turns out as well as 2016 did for Heyward and the Cubs, who won their first Fall Classic in over one hundred years. In order for that to happen, the Cardinals will have to get better individual results from Fowler than the Cubs did from Heyward. Although he remained a top notch defensive right fielder, Heyward’s offensive numbers were disappointing. He struggled so much that manager Joe Madden did not even start him in several World Series games against the Indians.

The Cubs are hoping Heyward has a comeback season in 2017, as are a dozen or so other players. Several of them were mentioned in an article by David Schoenfield at ESPN.com on December 6,2016, a list including Arizona pitcher Zack Greinke, Boston infielder Pablo Sandoval, and Washington first baseman Ryan Zimmerman.

Omitted from that list are five other players who are hoping to bounce back after a down year, or in some cases, back to back down years. Here are five other prominent players who need to have comeback years in 2017.

Joe Mauer of the Minnesota Twins

The former American League Most Valuable Player has had two sub par years in a row, even though he still leads the Twins in quality at bats. Mauer’s batting averages in 2015 and 2016 were both more than thirty under his career .319 mark.

Bryce Harper of the Washington Nationals

After earning the National League M.V. P. honors the season before, Harper hit just .243 and his 24 home runs were barely half of the total he hit in 2015. The outfielder is also hoping to improve his numbers considerably, since he is eligible for free agency after the season.

Andrew McCutcheon of the Pittsburgh Pirates

Trade talk regarding the former N.L. M.V.P. has been frequent throughout the winter, so his comeback may have to occur while he is wearing the uniform of a club other than the Pirates. Ben Revere of the Washington Nationals

After hitting.317 with the Toronto Blue Jays in 2015, Revere’s average plummeted to .214 when he went to Washington. He really needs a comeback year for, like his teammate Harper, he will become a free agent at the end of the season.

Alex Gordon of the Kansas City Royals

His home run totals went up four from 2015, but his batting average dropped fifty one points to .221. Kansas City, which missed out on the playoffs after winning two straight pennants, needs Gordon to bounce back if they want to return to the postseason.

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Sailboat And Yacht Detailers Companies Need To Think About Sail Cleaning Services

Sailing is the fun part, cleaning, well not so much. Still, if you don’t take care of your equipment, Murphy will take care of you. Luckily, for those of us in the sailboat and yacht cleaning business we can make money taking care of the challenges that go along with boat maintenance and keep repairs to a minimum by helping owners keep their vessels in ship-shape. I’d like to explain one aspect of boat cleaning that many boat detailers fail to take advantage of, and that is sail cleaning.

Why clean sails? Well, of course you want them to look good when you hoist them up, free from black mold and ugly salt marks. But that’s not the only reason, healthy sails will not chafe as easily, nor will their stitches come apart as much. Doubt what I am saying? Well, then let me recommend some required reading. In the January 2017 Issue of Sail Magazine there was a relevant article titled; “Sail Care – Look After Your Sails And They Will Look After You,” by Peter Nielsen. The article talked about the fact that if you don’t clean the dirt or salt off the sails, then you will have abrasions from the dirt and rats will smell the salt and be attracted to it, then make their nests there and eat away at the sail. Cleaning the sails is not hard to do, but many sailors and yacht owners do not have the time or are too tired after a day of sailing to clean them properly.

The article and most professional boat cleaners recommend soaking the sails in warm water and detergent, something mild and approved by the manufacturer – always remember that sails have different amounts of material and stitches in them and the manufacturer knows what’s best to use to prevent deterioration. After soaking the sails you want to thoroughly rinse them, I recommend soft or RO water. The article stated to rinse until you could no longer smell any detergent and I’d suggest you don’t smell any salt either and if you’ve rinsed them properly you won’t. It might take a couple of rinses to be sure. Charging $100 per sail is not unreasonable, but be careful if they haven’t been clean in a while, you’ll need to charge more for neglected sails or sails that are dirty or starting to come apart as you have to use a little elbow grease (lightly) and it will take you a lot longer to clean. However, if you regularly clean the sailboat for your customer, $80 to $100 for average sized sails turns out to be a nice add-on to your boat cleaning services, larger sails go up in price try $150 to $300. Think on this.

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Economic Cycles, Stock Market Crashes and the Scary Scenarios

Here we are ready to inaugurate a new president in 2017 and our stock markets are at all-time highs after a huge ‘Trump Bounce’ after the election. Many that study stock market history admit that we are in a need for a pull back as the DOW is almost ready to break 20,000 pts. What does all this mean?

Well, many analysts are suggesting it is very possible we could get a market correction in mid to late 2017 and that it could be 10-20% by the time it is done, the longer this nonsense goes on, and the bigger the bubble builds then the bigger the drop, we are over bought, almost everywhere. Then all that money printed that ended up inflating emerging markets will look for safe haven, coming back here in the short term. As those go one-by-one, that money flies out, because the money is looking for the nicest looking house (for now) in a majorly bad neighborhood, look at the EU, Japan, Middle East, India, and who knows what the hell China’s real numbers are, they have one thing going for them, they own our debt – but that might not be worth much if things go on. All that money coming back to safe haven in the US will cause inflation here, but at what cost?

Cheap loans, another bubble burst and look at the Student Loan issues 35% in default (past 90-days) and cheap car loans is only producing higher repo rates which are hidden by increased sales figures. It’s all lipstick on a big pig, socialism doesn’t work and you can’t have utopia unless you build it, and that takes capitalism which we are crushing into next week for the falsehood of cronyism. But I digress.

If we don’t get a back pedal on the stock market soon, it will all come at once, and 2008 was 8-years ago remember? That wasn’t a recovery that I’d be bragging about – basically we’ve increased regulations, size of government, and cut our military – all very stupid things to do in the present period. We are digging a hole, and I assume when if it starts to fall apart the left will blame capitalism and get their people back into power – and they will just make things worse – this seems to be a repeating problem with humanity doesn’t it? That is what socialists always attempt to do, but it all collapses anyway – Venezuela, Argentina, Greece, Spain, Italy, Portugal, Zimbabwe, hell, how about that Arab Spring a few years ago, still in shambles – Libya, Egypt, Tunisia, Syria, Yemen, who’s next? Jordan, Turkey, Saudi Arabia? Civil unrest, food shortages, people will demand what was promised and take down their governments to get what’s left. Beware the socialist mobs. But I keep digressing.

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3 Content Marketing Trends to Watch

“Content marketing is a success defining element for today’s businesses. Better the content marketing better is the business.”

Content marketing in a right way can give your business a right exposure. In this fast paced world of internet, you cannot neglect it, otherwise your business might extinguish in the end. You have to pay equal attention to content creation and promotion.

With each passing day, we see new trends emerging in almost every aspect of online marketing. Content marketing is no different. From Facebook, Twitter to Snapchat, new platforms are being emerged, promising to deliver better value for content marketing.

To stay competitive, companies have to stay updated with the emerging trends. That’s why today I aim to shed light on major trends that you should watch closely in 2017.

Content Marketing Through Videos

Video is visual description of your story.

Being in trend from quite some time, videos will continue to lead the content marketing in 2017. The effectiveness of videos is obvious as indicated by the following statistics on HubSpot.com.

  • Videos increase click-through rate by 200-300%
  • Videos increase conversion by 80%
  • 64% of customers make buying decisions after watching the video
  • YouTube reports 100% increase in mobile video views every year.

No doubt, marketing through videos is really effective but that does not mean you start doing it haphazardly. You should do strategic video marketing to squeeze maximum juice out of it. Make purposeful videos and align with your long-term strategy. Through videos, you can:

  • Deliver your brand message
  • Communicate your brand story
  • Explain your value proposition
  • Build relations with your customers and prospects.

However, you also need to be careful while creating videos. A boring video or a video that does not have any value for customers will go in vain.

Keep following do’s and don’ts in mind:

Do’s:

  • Videos should be purposeful and carry value for your customers.
  • Videos should be attention grabbing.
  • Videos should be bit emotional or sentimental.

Don’ts:

  • Videos should not be too long or too short
  • Videos should not be boring
  • Videos should not be offensive by any mean.

So heads up for 2017 and aim to interact and convert your customers through strategic video marketing.

Content Marketing Through Snapchat

As reported on Bloomberg, every month Snapchat gets about 10 billion views and 100 million active users. Imagine the wider audience you can reach by using Snapchat.

Snapchat is on scene since 2012. Earlier, it was considered mainly as a sexting app. But with the passage of time, Snapchat added features that make it a really attractive marketing medium for businesses. 2017 is expected to see exponential growth in Snapchat use for content marketing.

Snapchat allows 10 second snapshots. That means nothing useless, only the message that you really want to convey. Not only it is highly engaging, it also allows easy interaction with customers. Through a 10-second snapshot, you can

  • Introduce your business
  • Convey your inspiring story
  • Create a teaser
  • Offer a discount or promotion
  • Find the talent
  • Promote your product

And the options are unlimited.

So keep your fingers crossed in 2017 to explore thousands of ways you can use Snapchat to reach a wider audience.

Use Data-Backed Content

Whatever medium you are using for content marketing, make sure that the content you are marketing is valuable. It should be informative, educative and interesting. Back it with important statistics, facts and figures to build a high level of trust with your audience. Include case studies, expert opinions and empirical evidences to support your information.

So keep these points in mind while you are planning a content marketing strategy for 2017. Focus on these areas and you will have a brilliant year ahead.

Best of Luck!

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5 New Year’s Resolutions for Busy Families

It somehow seems that modern life is busier than it has ever been. As well as our work and family commitments, there are now so many ways to spend our leisure time; it often feels like 24 hours is simply not long enough to get everything you wanted done in the day.

The problem of being busy all of the time (even though it is a good problem to have) hits those of us who have time-consuming jobs and are also raising a family the hardest. If you fall into this category, you may find it helpful to read the following list of five potential New Year’s resolutions you could make to ensure your 2017 is less stressful than this year may have been!

1) Leave the office on time – Even if it’s only on one or two days a week, it is important that you sometimes put your foot down and leave your place of work as soon as your day is meant to finish. You’ll find that you get much more done in the evenings!

2) Invest in a 2017 calendar – It may sound like a simple step, but that’s sort of the point. Having your work and leisure commitments mapped out for the weeks and months ahead in an easy to view format will allow you to see at a glance just how busy you are and whether you are taking on too much.

3) Spend 10 minutes doing nothing – Again, this is more productive than it sounds! Set your alarm ten minutes earlier every day so that, before you get up, you can spend this extra time in completely undisturbed silence, thinking about what your priorities should be for the day to come.

4) What are your two most important tasks? – Speaking of priorities, it is also a good idea to take a step back from time to time and decide which the two most important jobs are that you wish to accomplish on any given day. This is a great way of clearing your head when you feel overwhelmed.

5) Consider hiring household staff – You may have thought that hiring a nanny or other household staff might be the ‘easy way out’, but this is not the case. Those who have invested in professional assistance of this kind know that hiring a caring and responsible person to help run your busy home is a fantastic way of relieving domestic pressures.

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